Archive for February, 2018

Success is just a phone call away

Published under IVM on

I am a retailer and I have about 100 walk-ins every day and about 250 walk-ins during the festive season. I collect their mobile numbers during the billing process and get their permission to communicate with them on offers, promotions, product launches and sale dates. I run a number of analytical tools to slice and dice the data to figure…
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